Saturday, March 21st • 10:00 AM - 5:00 PM
AUC Robert W. Woodruff Library & Promenade
HBCU Impact Fest is a FREE, high-energy, full-day experience featuring panel discussions, live DJs, college & career resources, free food vendors, sponsor activations, wellness activities, and more, right in the heart of the Atlanta University Center!
HBCU Impact Fest brings together high school students, HBCU students, recent graduates, parents, educators, and community leaders to celebrate and support the future of Black excellence while connecting attendees to real opportunities toward college access, career pathways, and economic mobility.
AWAREFEST Week is produced by Student Freedom Initiative, founded and chaired by billionaire philanthropist Robert F. Smith, and centers on addressing the Black student loan debt crisis while expanding opportunity for current and future HBCU students. The Impact Fest reflects that mission by offering practical tools, information, and inspiration to help students and families navigate education and career decisions with confidence.

